P-ton for AVA
P‑ton AG is a German company builder supporting startups in turning their business ideas into successful companies. Unravel and Spyrosoft cooperated with P-ton on the AVA project, a digital boardgames revolution.
AVA is a hybrid board game console that merges the analogue board game with digital display tiles to create a new game world. You can set up any board size that is needed for the game of your choice.
Unravel created the AVA brand visual identity, including the logo, typography, the digital mascot, and a landing page. Next we moved on to designing the marketplace - games distribution platform. The process was preceded by research to benchmark quality solutions for smooth, intuitive functionality, and UX. To help a customer pass all funnels with ease, the designers worked on the whole concept, from products catalogue, search engine and intuitive onboarding to payment control and customer support.
Finally, Spyrosoft designed and implemented a prototype of a a dice communicating over BLE with a gaming board.
.jpg)
